Our Mystery Shopping Services

Every brief confirms

• Locations, channels, scenario and visit window
• Checklist length, required photos and receipt rules
• Whether a purchase, recording or staff interaction is required

Delivery and controls

• Shopper submission target agreed for the assignment
• ClueCheck review before any client-facing report is released
• Final pricing confirmed in writing; advertised figures are starting points, not fixed quotes

What We Evaluate:

• First Impressions: Store appearance, cleanliness, visual merchandising
• Staff Performance: Greeting, product knowledge, helpfulness, sales techniques
• Customer Journey: Product findability, queue times, checkout experience
• Compliance: Health & safety, age verification, policy adherence
• Facilities: Restrooms, changing rooms, accessibility

Industries Served:

Deliverables:

• Detailed written reports
• Photographic evidence
• KPI scoring against your standards

What We Evaluate:

• Response Times: How quickly calls are answered
• Professionalism: Tone, courtesy, communication skills
• Product Knowledge: Accuracy and confidence in information provided
• Problem Resolution: Effectiveness in handling queries and complaints
• Compliance: Script adherence, data protection, regulatory requirements

Industries Served:

Deliverables:

• Call recordings (where legally permitted)
• Detailed scorecards
• Improvement recommendations

What We Evaluate:

• Website Usability: Navigation, search functionality, mobile responsiveness
• E-commerce Journey: Product browsing, basket management, checkout process
• Customer Support: Live chat quality, email response times, help resources
• Content Quality: Clarity of information, accuracy, professionalism
• Technical Performance: Page load speeds, broken links, error handling

Industries Served:

Deliverables:

• Screen recordings
• User journey maps
• Technical issue logs
• UX recommendations

What You Gain:

• Authentic Documentation: Video proof of actual customer interactions
• Training Tools: Perfect for staff development and best practice examples
• Comprehensive Evidence: Visual context that written reports can't capture
• Shareable Insights: Easy-to-share footage for management review

Compliance:

All video recording is conducted in full compliance with UK surveillance and privacy laws.

Deliverables:

• Professional video footage
• Visual context and evidence
• Detailed written analysis

What We Compare:

• Service Comparison: How does your customer experience stack up?
• Pricing Analysis: Competitive positioning and value perception
• Product Range: Gaps and opportunities in your offering
• Marketing & Messaging: How competitors position themselves
• Customer Journey: What can you learn from their approach?

Benefits:

• Identify competitive advantages
• Spot market gaps and opportunities
• Understand industry benchmarks
• Inform strategic decisions

Deliverables:

• Comparative reports
• SWOT analysis
• Strategic recommendations